Emo Merchants

Inspired by bands such as Fall Out Boy, Jimmy Eat World, My Chemical Romance, Panic at the Disco, and Paramore to name a few a new breed of Emo’s were formed which were totally different from the original hard core punk in the early eighties.

The new age of emos became associated with open displays of strong emotion. Common fashion styles and attitudes that were becoming idiomatic of fans of similar emo bands also began to be referred to as emo. As a result, bands that were loosely associated with emo trends or simply demonstrated emotion began to be referred to as emo.

A new style of fashion was adopted with tight jeans on males and females, long fringes brushed to one side of the face or over one or both eyes, dyed black straight hair, tight t-shirts which often had the names of emo bands, studded belts, belt buckles, canvas sneakers or skate shoes and thick black horn-rimmed glasses.

Top alternative brands were adopted such as AtticusConverse, Criminal Damage, Eastpak, Famous Stars & Straps, and Vans.

Recommended Shops:

Attitude Clothing is the UK’s original online retailer of men’s & women’s alternative clothing, streetwear and footwear.

Blackleaf are the UK’s leading online supplier of skate shoes and clothing. They stock Converse Shoes, DC Shoes, Vans Shoes and Etnies trainers.

Blue Banana is the UK’s home of alternative clothing, featuring designer emo, gothic, indie and scene fashion.

Soho’s is now online selling rockabilly, 50s dresses, goth, punk and emo clothes.