Akumu Ink Japanese Horror T-Shirts

Akumu Ink is named after the Japanese word for Nightmare and the latest collection of women's t-shirts are heavily inspired by everything coming out of Japan from its terrifying horror movies to its...

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Motel Jordan Jeans

Loved by fashion bloggers across the world these Black and White striped Jordan Jeans by Motel are the hottest fashion item to own. An amazing statement piece these skinny jeans available in a range...

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SinStar SS12 Womens Collection

Members of punk band Avalanche, Ryan Stripe and Sam Bell set up SinStar from a simple concept to sell men's printed t-shirts. The brand has been such a success that for Spring/Summer 12 they have created...

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SinStar SS12 Mens Collection

SinStar are excited to be unveil their new range Spring/Summer 12 range for men. The collection comprises of iconic prints on graphic t-shirts, super soft jersey's, and a new range of acid wash straight...

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Abbey Dawn Clothing By Avril Lavigne

Avril Lavigne brings her unique point-of-view to her new alternative fashion brand Abbey Dawn. A bold, colourful collection of rocker chic-influenced clothing and accessories for girls who are confident...

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Other Clothing was established in 2007 as there was not enough exposure to alternative fashion on the Internet. There are so many subcultures to choose including Burlesque, Cyber Goth, Deathrock, Emo, Goth, Industrial, Punk, Rock, Metal, Rockabilly, Steampunk and Skate to name a few.

We work closely with all top alternative fashion merchants including Attitude Clothing, Black Banana, Blue Banana, Hardcloud, Kates Clothing, Soho’s and Surfdome to bring you the latest trends, styles and collections as soon as they are released.

Read all the latest Interviews,  go behind the scenes with the latest photoshoots, and read up on your favourite bands who inspire the clothes that we wear and their band merchandise. Also save money with regular discount codes from alternative fashion merchants.

So whether you are looking for Emo, Goth, Rock, Skate or Surf we have all the latest fashion so you can either follow all the trends of be as unique as you want to be.

Alternative Fashion